Wednesday, August 1, 2012

Simple Steps for Retailers to Increase Cash Flow $45K Per Year or More

Experts often said that small businesses are the engine of job creation in the United States; however, many small businesses continue to struggle at creating jobs because of lingering economic instability. For independent retailers, one solution stands above the rest for increasing revenues so that new employees can be hired and adequately trained to help operators grow their business. By issuing gift cards, independent retailers are tapping into the underlying power of social media by leveraging one customer to reach many more. For example, most customers that purchase gift cards do so for someone else; not themselves. Therefore, a gift card sale not only drive the merchant’s average sales ticket higher, but also enables the store owner to access capital he or she otherwise would not see in the absence of issuing gift cards. 

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